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Tigers Alive Initiative The Strategic Plan

Despite hard work, investment and many astounding achievements in tiger conservation, wild tigers are still at risk of functional extinction in the wild. Numbers have collapsed from 100,000 a century ago to as low as 3200 in 2010. The current poaching epidemic affecting many of the world’s iconic species as well as habitat degradation has placed the long-term viability of wild tiger populations in a precarious position. The time for bold action is now.

The challenge to recover wild tigers is one WWF has to meet head-on. Over 30 years ago, we lobbied the highest political leadership in India, Prime Minister Indira Ghandi, to create Project Tiger. That project propelled tiger conservation in India to new levels of focus and intensity. A similar effort is currently needed across the entire species ranges. The WWF Tigers Alive Initiative is WWF’s response to this urgent call for action.

The WWF Tigers Alive Initiative has an ambitious goal to double tigers in the wild by 2022: “TX2”. This goal does not allow for a business-as-usual approach. TX2 forces us to transform everything we have been doing in tiger conservation and bring it to a new level of intensity, coordination, innovation, influence and professionalism. This goal forces us to move away from our past defensive strategy, focusing on saving the tiger from extinction, to an active strategy aimed to not only halt the decline but also recover the tigers to a position of relative safety. It will require the governments of the tiger range countries to take action at an unprecedented level for any species other than our own.

Authors: Translated by Chang Youde and Li Ying, and reviewed by Fan Zhiyong and Shi Quanhua, 2014